Why You Should Integrate Your Blog into Your Website

This will be my last post on this blog as I have taken my own advice and integrated my blog into my own website.

It's been a lengthy process, involving a complete website rebuild, but it makes sense for me - and for you - on so many levels:

• Having the blog on my website ensures that there is fresh content on a regular basis - which makes it more appealing to the search engines
• The blog also gives visitors a reason to return to the site
• The blog enables me to establish my expertise in my field
  
• A subscription form enables me to capture the contact information of visitors to the blog
• By having the blog on the site, I am also able to invite visitors to check out everything else the website has to offer
  
• By rebuilding on the wordpress platform, I am taking advantage of their built-in SEO strengths
• Wordpress allows me to easily go in and make changes to my site, which enables me to add content on a regular basis, in addition to the blog posts

It really is a worthwhile exercise - take a look at how the blog has become an integral part of my website.

If you would like advice on integrating your own blog into your website, call 403-279-3606 or drop me an email.